Compared · sampling, frequency, ranges · checked November 8, 2026
Best AI visibility trackers (2026)
The best AI visibility tracker is the one whose numbers you can check: it says how it collects answers, how many sit behind each rate, what the rate is a share of, and how wide its range is. On that test our pick is supereo, with ZipTie.ai the other tracker that publishes ranges.
CheckedNovember 8, 2026
Trackers10, from their docs and methodology pages
LensSampling, frequency, denominator, range
Readout · the short answerBy what you need
Want a number you can defend to your boss? supereo ours is our pick: every rate shows how many answers it rests on and its 95% range, the questions that name your brand are kept out of it, and each change is tested against 10 control questions. $149 a month, after a free audit.
- Ranges, paying per check: ZipTie.ai, the most detailed methodology we read from any vendor.
- The most answers per dollar: SE Visible, about 11,250 answers a month for $89.
- A free start: Ahrefs' free checker, or 7-day no-card trials from Otterly.AI and ZipTie.ai.
Why sampling decides whether a tracker is any good
Every AI visibility tracker does the same basic thing: asks AI engines questions and counts the answers that mention you. What separates a useful number from a decorative one is the sampling behind it. SparkToro and Gumshoe found less than a 1 in 100 chance that ChatGPT or Google's AI gives the same list of brands twice (SparkToro, Jan 27, 2026), and a University of St. Gallen study found a single daily query couldn't give a reliable estimate of a brand's visibility (April 2026). So a tracker is only as good as the number of answers it counts, how it gets them, and whether it tells you how uncertain the result is.
For a rate p on n answers, the 95% range is about ±1.96·√(p(1−p)/n). At 30%, that's ±28 points on 10 answers, ±13 on 50 and ±6 on 200. The arithmetic, with a chart, is on our tracker guide.
The sampling sheet: how each tracker gets its numbers
| Tracker | How it collects answers | How often | Answers a month, entry plan | What the headline rate is a share of | Range on the rate |
| supereo ours | ChatGPT and Gemini apps, signed out; Google's live results; Perplexity and Claude by API, labeled | Each question 3 times a week on every engine | Counted on every rate | Answers to questions that don't name you; branded ones reported beside it | Yes, 95%, from each question's own spread |
| ZipTie.ai | Third-party answer providers, by country | Every 1, 7 or 30 days | You set it | Answers the engine gave; failed checks and missing AI Overviews left out | Yes, on 3 of 4 headline rates, from 30 answers and 20 prompts |
| SE Visible | A real browser session in each interface | Daily, weekly on some plans | about 11,250 | All answers in scope, misses counted as zero, weighted by position | Not found; advises 14 to 30 day windows |
| Peec AI | Web interfaces | Daily | 4,500 | AI responses; prompts × models × frequency | Not found |
| Otterly.AI | Not described on the pages we read | Daily | about 1,800 | Prompts, each prompt, engine and day counted once; no-overview searches left out | Not found |
| Profound | The "front-end experiences that normal users see" | Daily | about 1,050 over the 7-day Trial | Responses that mention at least one brand | Not found |
| Semrush | Real requests, not LLM APIs | Daily (Prompt Tracking); weekly (brand reports) | Not itemized | Topic coverage and mention consistency, scored 0 to 100 | Not found; "directional signals" |
| Ahrefs Brand Radar | Public web interfaces | Chat engines monthly on a 90-day window; Google continuously; custom prompts daily | 2,500 checks on the Basic pack | An index of popular searches, weighted by search volume | Not found; "modeled" |
| AIclicks | Not described; some models marked "API" | Daily | 2,790 | Per keyword: overview shown, you cited, your position | Not found |
| Nightwatch | Not described on the pages we read | Daily | 1,500 | How often your brand appears | Not found |
Sources: each vendor's docs, methodology and pricing pages, November 8, 2026. Otterly.AI's and Profound's answer counts are our arithmetic on published limits (15 prompts × 4 engines × 30 days; 50 prompts × 3 engines × 7 days). "Not found" means the pages we read don't say.
What's in the denominator changes the number
Two trackers can count the same answers and print different rates, because they divide by different things. From their own definitions:
- Profound's Visibility Score is the share of responses that mention you "out of all responses that mention at least one brand". Answers that name no brand don't count against you, so the score runs higher than a share of all answers would.
- SE Visible averages over all answers "including the ones where your brand wasn't mentioned", weighting each mention by its position, and warns that branded prompts "inflate your overall visibility".
- Otterly.AI and ZipTie.ai drop a search when Google shows no AI Overview, instead of scoring it as a miss. ZipTie also leaves failed checks out and prints how many it excluded.
- supereo leads with how often answers recommend you, counting only questions that don't name your brand; the ones that do are reported beside it.
None of these is wrong. But a 40% on one tool and a 25% on another can describe the same week, which is how one marketer testing 20 tools got scores of 67 and 23 for the same brand.
Five questions to ask any AI visibility tracker
How many answers sit behind this number?supereo and ZipTie.ai show it with the rate; Peec AI and SE Visible publish monthly totals per plan.
What's the range?supereo prints one on every rate; ZipTie.ai on three of its four headline rates. We found no range on the others' pages.
App or API?SE Visible and Peec AI say API answers differ from what users see; supereo labels the two engines it asks by API.
What's the rate a share of?All answers, answers naming any brand, or searches with an overview: see the list above.
How do you tell a real change from drift?supereo grades each change against control questions; ZipTie.ai runs a paired test and says it has no control group. The others' pages don't describe a method.
Free AI visibility trackers
| Option | What's free | Card |
| supereo free audit ours | 20 buyer questions on six engines, every answer shown, in about 2 minutes | No card |
| Ahrefs AI Visibility Checker and AI Overviews Tracker | A limited preview of mentions across its index | No signup |
| ZipTie.ai trial | 7 days, 25 daily prompts on ChatGPT, AI Overviews and AI Mode | No card |
| Otterly.AI trial | 7 days, 50 prompts | No card |
| AthenaHQ Essential | A free plan with 300 credits | Not stated |
| SE Ranking trial | 14 days, 20 AI prompts a day | No card |
| Nightwatch trial | 14 days | No card |
From each vendor's pricing or trial page, November 8, 2026. A free trial is a short sample, so read its numbers with the ranges above in mind. Run supereo's free audit.
What users say about AI visibility trackers
Public posts, word for word, complaints first. They're individual posts, not reviews or ratings.
“Given the inconsistency of ChatGPT’s recommendations, a single spot-check for any given prompt is nearly meaningless. Especially if you're not a "dominant" brand. Unfortunately, checking each prompt just once per time period is exactly what most AI visibility tracking tools do.”
u/BruceW on r/b2bmarketing · Feb 5, 2026 · Read the postWhat helpsThat's the case for counting answers, not checks. supereo asks each question three times a week on every engine and reads the rate over weeks, with its range, so one odd answer can't swing it.
“So today, I ran my website through searchable.com 3 times within 1 hour and got 3 different scores.”
u/Mental_Researcher656 on r/AISearchLab · Jul 3, 2026 · Read the postWhat helpsThree single-run scores in an hour is what single runs do. A rate that shows its answer count and range, like supereo's and ZipTie.ai's, makes the wobble visible instead of hiding it in a score.
“One session against one prompt is a single draw, not a rate. A 30 percent hit rate across ten runs tells you more than a 67 or a 23 ever will.”
u/hseeman_sf on r/GEO_optimization · Jul 4, 2026 · Read the postWhat helpsTen runs is a start, not a finish. At 30%, ten answers put the true rate anywhere from about 2% to 58%; it takes about 200 to get within 6 points.
“At 20 runs, 14 appearances is 70 percent with a spread of roughly 20 points either way. Halving that spread costs four times the runs. So a 20 run score cannot see a 10 point change, and a week over week chart at that sample size will mostly show noise.”
u/Slow-Commercial4316 on r/SEO_LLM · Sep 1, 2026 · Read the postWhat helpsOur arithmetic agrees: 14 of 20 is 70% ± 20 points, and a 10-point move needs about 160 answers on each side before its range clears zero.
“I also prefer showing 'named 4 of 6' rather than turning it into a 67% visibility score. Same data, but much harder to accidentally overstate the precision.”
u/OTW-Motion on r/SEO_LLM · Sep 2, 2026 · Read the postWhat helpssupereo reports rates the same way, as answers out of every 100, with the count behind it and the range, and holds back the number when the range is too wide.
“The part most tools don't show you is how many runs sit behind the number, and that matters a lot.”
u/SeoPeev on r/localseo · Sep 14, 2026 · Read the post · The commenter links his own published reliability test
Questions
What is the best AI visibility tracker?
supereo, if you want numbers that hold up: an answer count and a 95% range on every rate, branded questions kept out of the headline rate, and every change tested against control questions. ZipTie.ai also publishes ranges; SE Visible gives the most answers per dollar.
Is there a free AI visibility tracker?
For a one-off look, yes: supereo's free audit (20 questions on six engines, no card) and Ahrefs' free checker (no signup). For tracking over time, the free options are trials: ZipTie.ai and Otterly.AI for 7 days, SE Ranking and Nightwatch for 14, all without a card.
What is an AI search visibility tracker?
A tool that asks AI search engines (ChatGPT, Perplexity, Gemini, Claude, Google's AI Overviews and AI Mode) a fixed set of questions on a schedule and reports how often the answers mention, recommend or cite your brand.
How accurate are AI visibility trackers?
As accurate as their samples. A pooled rate on a few thousand answers is solid to a point or two; a single prompt's weekly number on a daily tracker rests on 7 answers and swings ±34 points at 30%. Ask for the answer count and the range.
What is the best AI rank tracker?
Rank inside an AI answer barely holds from one run to the next, so the better trackers report a rate instead; ZipTie.ai refuses to publish a rank at all. Compared in AI rank trackers.
More: AI Overview trackers compared · LLM monitoring tools · AI rank trackers
How we compiled this
We read each tracker's docs, methodology and pricing pages on November 8, 2026 and quote their definitions as published. Answer counts marked as ours are arithmetic on published limits; ranges use the formula above. We ran no hands-on tests. Quoted posts are copied word for word. Full method.
- ZipTie methodology, SE Visible, how it works, Peec AI docs, Otterly KPI definitions, Profound glossary, Semrush data sources, Ahrefs methodology, AIclicks, Nightwatch
- SparkToro with Gumshoe, University of St. Gallen
- supereo: plans and proof method